Quinta do Lameirão
CLIENT: QUINTA DO LAMEIRÃO / PT - Covilhã
PROJECT ROLE: Branding / Stationery / Visual concepts / Merchandising / Website
The formula behind the concept. Following the company core business, I developed an identity characterized to be: appealing, striking, minimalist and that as a whole conveys confidence and stability.
The base focus was on the name of the company, which together with the developed symbol, takes us to the core of the business and at the same time gives a reference to the type of sector in which the company operates.
Despite its modern and minimalist shapes, I took in consideration to incorporate elements with some “common” representation that gives the brand a distinct and elegant presence, along with the use of geometric shapes that merge into elements of nature.
The colours, in addition to meeting the specificity of the business, also intend to mark a presence of impact and a distinct visual concept.